What’s the Power Talk Method?
You know your message matters. And you can see how the world could change if your message was really, truly heard! (After all, you’ve watched your work change clients’ lives for years.)
But when it comes time to talk about your work, your impact, and the change you want to make — on a stage, in a podcast interview, even in your own content — what you do (and why, and how) still feels a little... slippery.
Like you’re either saying too much or not quite the right thing. Like people should understand by now, but somehow, they don’t really. Like you’re working too hard to get people to “get it.”
That’s why I created the Power Talk Method.
The Power Talk method helps business owners create the most potent, high-impact, emotionally resonant version of their message — and then use it everywhere.
The Power Talk Method helps you shape a talk that’s 15 minutes or less — but creates the kind of clarity, confidence, and momentum that lasts for years.
So what actually is the Power Talk Method?
First: Your Power Idea
This is the foundation.
Your Power Idea is the driving belief behind your business — the thing you find yourself saying over and over again, even when no one’s asking. It’s not a catchy sound-bite or a brand slogan. It’s the idea that helps people finally get what you do and why it matters. Everything else — your website, your emails, your signature talk, everything — builds around it.
Then, we create the talk itself.
We build out a bank of content (stories, phrases, metaphors, visuals, stats, frameworks) that all relate back to your Power Idea. We’ll use a lot of this content in your Power Talk, yes. But you can also return to it anytime you need a little inspiration or support. So whether you’re writing an email, creating a slide deck, pitching a podcast, or training your team, you’re never starting from scratch.
When it’s time to structure your talk, we won’t info-dumping your whole origin story or trying to force an outline. What we will do is design what I call a “belief journey.” This journey will moves your audience from where they are now to where they need to be in order to take action. And in creating that journey, we meet your audience where they’re at, so we know where to start the talk and how to get them to the conclusion.
Using your Power Idea, the Belief Journey, and the content we’ve collected, we’ll shape a short, high-impact talk that works with your natural style and voice. We’ll use your humanity, your humor, your experience to share your message in a way that’s sharper, clearer, and more compelling than it’s ever been, so your dream clients hear it and get it.
Once the talk content is structured, then we power it up with:
Strategic editing to make every word count
Sensory aids (visuals, objects, even pauses) that make the message stick
Customized memorization strategies that work for you
Rehearsal tools that make you feel 100% confident and ready to take the stage
Spreading + repurposing strategy so the talk continues to make and impact and make you revenue
Your Power Talk becomes your go-to message. It’s your visibility anchor — and your revenue fuel.
Clients have used their Power Talk to:
Guide team training and new hire onboarding
Get booked for panels, podcasts, summits, and paid stages
Clarify their message for an entire launch
Finally feel proud of how they talk about their work
When your content is what sells the work, builds the relationships, and opens the doors… having a message that’s built to travel is one of the smartest, most sustainable moves you can make.
You don’t need to be polished. You don’t need to be an extrovert. You don’t need to have speaking experience. You don’t need to have it all figured out before we begin.
You just need an idea that’s ready to do more than live in your head.
No matter whether we work together on your TEDx Talk, your signature keynote, or another project, we’ll use the Power Talk Method to get it done.
